How does Fingerprinting prevent fraud?
Device fingerprinting gives every device a persistent identity that fraudsters can’t easily reset or disguise. By recognizing the same device, even after app re-installs, ID resets, or factory resets etc.
What is Device Fingerprinting?
A device fingerprint is a persistent and unique identity generated for every mobile or web device interacting with your platform. Unlike easily resettable identifiers such as cookies, advertising IDs (AAID/IDFA), or even phone numbers and emails, a fingerprint captures the core attributes of the device hardware, software, and environment to create a durable and trustworthy identity.
Unique Identity
Every device has a distinct hardware and software makeup. Fingerprinting uses these attributes to create a reliable, non-resettable ID that stays consistent even when traditional identifiers fail.
Resilient to Evasion
Unlike cookies or advertising IDs, a fingerprint persists through resets, reinstalls, and OS changes — making it far harder for fraudsters to disguise themselves.
Real-Time Insight
Fingerprints provide instant recognition of devices across sessions and platforms, enabling better security decisions without disrupting the user experience.
Why it matters?
Fraudsters use traditional means of exploitation such as, Resettable Advertising IDs, Manipulating Cookies, Using Emulators, Rooting Devices, Cloning Applications fail to hide the device’s true identity.
Fingerprinting captures the core attributes of the device such as its IP address, operating system, screen size, plugins, and other software and hardware details. It gives every device a persistent identity that fraudsters can’t easily reset or disguise - making it superior method to recognize devices.
1
Block repeat offenders creating multiple fake accounts.
2
Stop payment fraud by flagging risky and untrusted devices.
3
Protect promotions & bonuses from abuse by fraud rings.
4
Build trust at scale with accurate device-level risk insights.
How IdentX Fingerprint Works
Deep Signal Coverage
We combine many low-level device signals (hardware, OS, network, sensor patterns etc) into a robust fingerprint.
Persistence Beyond Resets
Our fingerprint survives resets, re-installs, and device-level obfuscation, offering weeks to months of continuity vs. hours/days in standard solutions.
Tamper & Evasion Resistance
Our Identifier is deterministic, protected and tamper proof
Privacy-Preserving
The fingerprint is non-PII, cryptographically hashed, and fully compliant with privacy regulations.
Core Capabilities
Survives factory resets & OS upgrades
Consistent across app reinstalls
Works even with custom ROMs
Detects multiple instances of the same app
Immune to common tampering techniques
Persistent device intelligence for Real-time risk decisions.
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